Along my journey of research and planning for my three products; music video, Digipak and website, I have been influenced by various existing products to help me enhance and develop my creativity.
To start with, I looked at existing videos by my chosen musician, Ed Sheeran, to gain influence from his existing products and to develop a realistic sense of branding with my own music video. My two favourite videos of his were The A Team and Give Me Love:
These two videos were the most simplistic of all of his videos, which is what I like and want to apply to my own work. Although quite simple, they're both very artistic in the ways that they portray the lyrics, whilst a few of his other videos are more comical and are created for the purpose of entertaining, whilst these are here to tell a story, which is what I want to also portray for my song. I think the dark and 'grundgy' colours work well in these videos as they give them a serious tone, furthermore helping to portray the emotion and story of the lyrics, so this is likely to influence me to use darker, neutral colours within my music video.
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